Winning Entries Awarded!
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Vegas marketing professionals came out in droves for the 6th annual awards event hosted by LVIMA. Out of over 100 creative entries, 10 submissions found their place as the 2011 title holders. This was one of the most exciting award competitions held over the years. Other venues have already offered to host the Digital Media Awards next year, so you can bet on another exciting round in 2012.
Fantastic presentations by Jim Nichols, the "Oldest Living" Digital Strategist and Amanda McAllister, Director of Microsoft Advertising met the attendees with insights and forward-thinking ideas to consider for future planning. The advertising, tech and media world is moving at an alarming rate with new channels emerging faster than ever before!
A big "thanks" goes to our sponsors for this year for supporting this annual show that helps keep our media community networked and full of opportunities. Vegas is on a continued fast-track to adopting new media channels, formats and strategies and each year proves the valley to be on top of its game.
Congratulations to the winners! Some of the categories garnered well over a dozen entries and it was a close race to the finish. But in the end, there could only be one company that came out on top. Here are the winners of 2011...
Best Company
Blog –
Zappos
Best Facebook
Page -
Marquee Nightclub /
Dayclub
Best
Interactive Ad Unit -
Mandalay Bay
Best Micro
Site / Landing Page
- "Brunch Saturdays Flipbook" -
Lavo
Best Mobile
App - "Beatles
LOVE"
Best Online Video –
"What's Now What's Next"
Best Viral
Campaign – "MGM
Interactive
Best YouTube
Channel –
Mirage
Best
eCommerce
Platform –
SK+G Advertising
Best Website – "VisitLasVegas.com Redesign" - R&R Advertising
Another Year for a Great Cause!
Proceeds from the silent auction at the event went to the Through the Eyes of a Child Foundation once again this year. Thousands of dollars were raised to help this organization dedicated to assisting displaced children. Learn more about the foundation here: "Through the Eyes of a Child"
